Justin Jackson
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Justin Jackson/SEO for Hackers
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SEO for Hackers

Get more organic search traffic.
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Overview

SEO is one of those things that far too many businesses ignore. It’s a shame because there’s nothing more powerful than intent-based searches.

Think about it. When you run into a problem, a struggle, an obstacle - you need a solution fast. Maybe you’re losing money, or maybe your boss is breathing down your neck. You’re frustrated, stressed, and overwhelmed. So what do you do? You go to Google to look for an answer. And once you find an answer, or in this case a product that meets your needs, you buy immediately.

My goal with this course is to show you how to develop an overall keyword strategy, and then how to actually implement it on your site in bite-size steps.


What will I learn?
This course will teach you the basics of SEO. First, I’ll help you get familiar with Google’s Webmaster Tools and explain the fundamentals of SEO, like finding and choosing the right keywords. We’ll also go over how you can find specific SEO problems on your own site, and how to fix them.

What do I get?
  • 9 digestible videos
  • 6 actionable PDFs
  • The Keyword Content Planner
  • 2 bonus interviews

Who is teaching this course?
My name is Justin Jackson and I’m a product designer and SaaS consultant in Vernon, BC. Here are some of my most popular articles.
Featured in: Fast Company, Entrepreneur CBC News, Inc, and Lifehacker

Contents

Set up Google Search Console

How to set up Google Search Console (Webmaster Tools)
  • 8 mins
  • 22.3 MB
Using-Google-Webmaster-Tools.pdf
  • 938 KB
Tools + Resources

    SEO Basics

    Intro to Search Engine Optimization.mp4
    • 10 mins
    • 517 MB
    Preview
    SEO-Basics.pdf
    • 851 KB
    Tools

      Finding keywords for your site

      Users are going to Google to find answers to their problems. Your job, as a product owner, is to ensure your product shows up for those queries! In this tutorial I’ll show you how to find keywords for your site.
      SEO- finding keywords to focus on.mp4
      • 10 mins
      • 546 MB
      Finding-Keywords.pdf
      • 48.5 KB
      Tools

        ​Fix your homepage’s SEO problems

        In this tutorial, we’re going to apply what we’ve learned to our homepage.
        SEO – fix your SEO by tweaking your homepage.mp4
        • 10 mins
        • 592 MB
        Homepage-SEO.pdf
        • 52 KB
        Keyword-Content-Planner.xlsx
        • 48.3 KB
        Tools
          Code sample

            Doing SEO on WordPress

            Want to make your SEO activities more simple? I recommend that you use WordPress and a plugin called Yoast.
            SEO – using WordPress and Yoast.mp4
            • 11 mins
            • 555 MB
            SEO-for-Wordpress.pdf
            • 50.4 KB
            Tools

              Improve search rankings by deleting dead content

              Google now looks at the overall quality of your site. A good way to improve your search reputation is to get rid of “dead weight” blog posts, landing pages, and articles.
              Increase your search reputation by deleting old content.mp4
              • 4 mins
              • 28 MB
              Delete-Dead-Content.pdf
              • 85.7 KB
              Tools
                Resources

                  The “alternative” SEO trick

                  What product will people stop using when they start using your product? Whatever people “stop using” is a great keyword to target for SEO.

                  The alternative SEO trick.mp4
                  • 11 mins
                  • 102 MB
                  Tools
                    Examples

                      Bonuses

                      SEO for Software Companies with Nick Swan
                      • 42 mins
                      • 239 MB
                      Getting more customers from search with Brendan Hufford
                      • 58 mins
                      • 352 MB
                      Preview

                      Who's behind this?

                      Hi! I'm Justin Jackson.
                      I'm the co-founder of Transistor.fm
                      XYoutubeWebsite

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                      Every Saturday morning I send an email to my list. I talk about bootstrapping, making stuff with computers, and earning a living on the internet.

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                      FAQ

                      What if I don’t don’t like it?

                      Let’s say you’re just not getting any value from this course.That’s alright, sometimes products just aren’t a good fit. If, for whatever reason, this course does not live up to its promises in your eyes, I’ll give you a full refund, as long as you provide me with feedback as to how it can be improved.

                      Is this right for me?

                      This course is designed specifically for solopreneurs and product people who are building their own side project. Although the content is written with the startup founder in mind, this information will absolutely resonate with sales staff, project managers, ecommerce store owners, and marketing managers as well.

                      What happens after I sign up?

                      Once you sign up on the platform, you’ll receive login instructions where you can access the course from any device. After the first week you will receive an email each week with the subsequent chapters. 

                      How long will I have access to the course?

                      For life! Come back and review the material anytime it’s relevant to you.