The key to good marketing is stand out. You can't just imitate the same tired tactics everyone else is using. This course has a bunch of creative ideas for you.
Contents
Start a branded podcast
Podcast foundations
podcast-foundations.pdf
Tools + Resources
Producing and promoting a podcast
produce-your-podcast.pdf
Do a t-shirt giveaway
T-shirts can be an amazing way to promote your company. You can give them away at events, in contests, or you can send them to your biggest fans.
How to make t-shirts for your company
Make-A-T-Shirt.pdf
Tools + Resources
Make your own stickers
One of my favorite marketing activities is making stickers. If you have cool artwork, people will promote your brand for you by sticking it to their laptop. Here’s how to make a sticker that resonates.
How to create your own stickers
create-stickers.pdf
Tools + Resources
Increase sales with case studies
Case studies show your future users how your current users are achieving success with your product. In this tactic you’ll learn how to leverage them!
Case studies- a powerful marketing tool.mp4
Case-Studies.pdf
Resources + Samples
Connect with influencers
How do you connect with influencers and bloggers? There’s nothing more powerful than word-of-mouth promotion; it gets even better when it’s combined with influencer marketing.
How to reach out to influencers (bloggers, podcasters, YouTubers)
Influencers.pdf
Do a website brainstorm
Here is a quick exercise for brainstorming new ideas for your website.
Website brainstorm
Instructions
Who's behind this?
Hi! I'm Justin Jackson. I'm the co-founder of Transistor.fm